The minds behind the machine
A team of builders, designers, and strategists who've shaped products for the world's most demanding brands — now focused on empowering your business.
Guiding the vision
Liam Summers
Managing Director
Project owner with a development background. Specialist in startup projects. Has helped launch products for brands including DHL, Coca-Cola, Adidas, and Pets at Home.
Daniel Pidcock
Creative Director
Internationally recognised designer and UX expert. Creator of the Atomic UX Research method used by teams at Uber, Amazon, BBC, and NHS. Worked on systems for Just Eat, Clarks, and the Royal Navy.
Angela Fumpson
Process Manager
Focuses on understanding and simplifying business processes before system design. Ensures AlwaysCRM mirrors how businesses actually operate.
Mike Bush
Head of Development
Responsible for architecture and technical solutions. Strong focus on security and scalable system design.
The engine room
Juliet
Product Manager
Quality assurance and product refinement. Strong analytical skills.
Larissa
Head of Sales
Sales specialist helping clients navigate technology decisions.
Hameed
Frontend Developer
Frontend specialist noted for commitment and delivery.
Bailey
Backend Developer
Full-stack developer focused on backend functionality and APIs.
Emmanuelle
Designer
UX/UI focused designer with emphasis on usability and visual quality.
Happiness
Admin Assistant
Keeping the team organised and operations running smoothly.
Laura Summers
Admin Assistant
Office operations and team support.
Ready to take control?
Book a demo with our team. We'll walk you through the platform and show you exactly how it can work for your business.